Analisis niat untuk menggunakan Aplikasi Bella dengan Pendekatan Technology Acceptance Model

Handayani, Wahyu Prabawati Putri (2022) Analisis niat untuk menggunakan Aplikasi Bella dengan Pendekatan Technology Acceptance Model. Surakarta Management Journal, 4 (2). pp. 93-100. ISSN 2715-4637

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Abstract

This study aims to analyze the effect of Usability and Ease of Use to the Intention of using the Bella Application for a Permanent Lecturer at the Widya Mandala Surabaya Catholic University at Madiun. The samples are all permanent lecturers at the Widya Mandala Surabaya Catholic University at Madiun, with a total of 56 respondents. By using saturated sample method, from 56 respondents, we only processed 42 questionnaires because there were 14 questionnaires that did not return. Data was collected by using a 5-point Likert scale. We used multiple linear regression analysis with SPSS Version 22 program as a tool. The results showed that the usability variable had a positive and significant effect on the intention of use and the ease of use variable had a positive and significant effect on the intention to use.

Item Type: Article
Uncontrolled Keywords: Usability, Ease of Use, Intention to Use, Widya Mandala Surabaya Catholic University
Subjects: Widya Mandala Catholic University on Madiun Campus > Faculty of Business > Management Undergraduate Study Program
Divisions: Journal Publication
Depositing User: Wahyu Prabawati Putri
Date Deposited: 03 Jul 2025 10:29
Last Modified: 03 Jul 2025 10:29
URI: https://repositori.ukwms.ac.id/id/eprint/37257

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